Last year, I attended a weekend conference (The Type-A-Parent Conference) in Charlotte. It was wonderful, packed full of super-smart presenters and attendees. This year, Kelby (the founder of Type-A) introduced two 1-day Advanced Conferences. The first one was in Philadelphia, and focused on "Profit".
Kelby and Melanie worked to create a diverse assortment of sessions, arranged into three major tracks: Profit, Adept and Expert Table Discussions. The atmosphere was professional, yet casual at the same time. Questions were welcome and discussions were happening EVERYWHERE.
I attended sessions on Bloggers, Brand and Pay, Monetizing Video and Online Streaming, Freelancing Writing, Community Management and Writing Sponsored Posts. I feel like I learned a lot to improve what I'm already doing, and also plenty of new things to try.
Here are my Top Ten Take-Aways from Type-A:
- Spending time with other people in your industry, WILL inspire your creativity.
- You can not over-disclose. Think about your disclosure when you craft your copy, it needs to flow through ALL your social media channels.
- It all starts with relationships - network, network, network.
- Cute shoes (or scarf, or jewelry, etc) makes a great ice-breaker.
- Be willing to invest in the brands that you want to invest in you.
- Don't forget your offline influence.
- Think about your end goal when you write a post (engagement, traffic, etc).
- Professionalism matters.
- Change is okay, it can mean growth.
- Don't over-compare yourself to other people - run your own race.
catch you soon -